CROSSTABS · WEIGHTING · SIGNIFICANCE

See the pattern. Test the difference. Keep the denominator honest.

Build interactive dashboards, cross-tabulate any segment, test statistical differences, weight samples, benchmark results, and compare repeated campaigns. Every view retains question visibility, eligibility, hierarchy, and privacy context.

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RESEARCH WORKBENCHLIVE

SEGMENT COMPARISONService experience · Q2 vs Q3SIGNIFICANT CHANGE

RESPONSES1,216Eligible scope

CONFIDENCE95%Selected test

CHANGE+9.4%Weighted

Overall satisfaction+4.1

First-time customers+9.4

Returning customers+1.8

WHAT THIS CHANGES

Give every team the right depth without losing a shared source of truth.

Operational users get clear dashboards while researchers can inspect weighting, tests, uncertainty, filters, and respondent-quality decisions behind the same result.

Cross-tabulation

Compare questions by recipient attributes, categories, campaign, time, answer, or derived segments with nested banners.

Statistical testing

Use proportion, mean, non-parametric, correlation, and trend tests with confidence and multiple-comparison controls.

Weighting and benchmarks

Apply post-stratification, rim weighting, targets, reference benchmarks, and transparent effective-base reporting.

Text intelligence

Analyze themes and sentiment, compare coded verbatims, and review AI-supported classifications against source text.

DESIGNED AS PART OF THE SYSTEM

Advanced should mean more transparent—not merely more charts.

Every dashboard exposes its scope, base, missingness, weighting, suppression, and calculation notes. Saved views can be reproduced against the same response snapshot.

“A conclusion is credible when another person can reconstruct it.”

01
EXPLORE
Build the analytical view
Choose questionnaire, sendings, segments, measures, filters, privacy rules, and display.
02
TEST
Quantify what changed
Run appropriate tests, inspect base sizes and quality, and separate practical from statistical significance.
03
SHARE
Publish a governed dashboard
Give stakeholders interactive access, schedule reports, export evidence, or embed a scoped view.

CAPABILITY DETAIL

Everything needed to make it operational.

Configurable dashboardsDrag, filter, annotate, save, share, schedule, and embed analysis views.

Cross-tabs and segmentationNested banners, derived groups, saved segments, and side-by-side campaign comparisons.

Statistical workbenchConfidence intervals, significance tests, correlations, regression, and effect sizes.

Weighting and post-stratificationTargets, caps, efficiency, effective sample sizes, and unweighted comparison.

Benchmarks and trendsInternal targets, historical baselines, peer sets, and time-series change detection.

Complete exportRaw responses, coded data, metadata, aggregated tables, charts, dashboards, and reproducible analysis packages.

START WITH THE WORK, NOT THE PAYMENT

Build the complete program for free.

Create your workspace, questions, templates, audiences, automation, and analysis plan. Choose a sending plan only when you are ready to launch.

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